Yes, it does matter and you don’t really realise until you really think about it. Different people around Australia own and control certain parts of the media that we use and see. But when you think about it, the media is feeding you all this information with a certain opinion that you automatically just take in and believe.

The media is used by big corporations and ran by rich influential people to be used as a tool of power over the people. Everything written or spoken can be produced in a biased direction as all news can potentially be by media owners to persuade audiences.

I can honestly say that i have never sat down and read or heard a story that argues both sides and all details of the matter, especially when heard about Australian politics. It gives me anxiety that i am living in a world where i am being fed information about news stories with an biased and self centred opinion to potentially lead me into voting or believing in things that i only know one theory about. News stories that are “news worthy” are picked and chewed before anything hits the tv or the paper. I’m not reading about real problems that are happening around the world on a daily basis because apparently Australia isn’t capable of needing to hear about it. I actually have to search different news pages from around the world on twitter and google to find about legit news in third world countries.

Who owns and controls what you use is a huge anxiety in the media industry. Not only can you be fed biased information about news but also anything you share can be taken and not be recognised as your original information. Plenty of people (including me) don’t take the time out to read the privacy policies of websites. During this post i took the time, to realise that in some cases basically states that anything potential you post they own.

Bottom line is it really DOES matter who owns media resources as it matters how they use it towards their audiences. Audiences are an important part of running a media outlet, the big companies need to be careful on what they use to try and keep that audience.



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The 21st century media is nothing less than scary. Not like when you were 12 and you had just started up your first bebo page and had to plug in the cord and wait 10 hours for the internet to connect along with the annoying alien nosies. Then your mum would scream ‘off the internet at 6, you’re costing me an arm and a leg’. The media today is included on every device you use in a normal day. That’s great if you’re an important business man that emails a billion people a day about important things. But, for the younger generation using media follows up with danger.

Anxiety overcomes all media users at some point throughout the experience, triggered mostly between the ages of 13-25. Cyber bulling is one of the most common anxieties caused by the media that we use. Anyone can say anything and be anyone behind a computer screen. The internet owns you and all of your content that you post. We expose our daily lives throughout Facebook, twitter, instagram, snapchat and the other billion apps that are used daily. Allowing our friends and family to see what we are doing but anything you post can be held against you by any random person that comes across your post. Parents aren’t strict enough towards kids about how they use their devices causing them to explore media without the knowledge of bad things happening. It’s like an addiction, people get hooked on using media to expose a person inside of them that they wish they could be or are too scared to be.

People use the media also to voice their opinions on situations that are un-acceptable to say out in the open world. This causes anxiety as there are so many scenarios that can come from voicing your opinion online. Disapproval from viewers can cause backlash and can start a cyber bulling rampage with other people with the same views. A large group of social disapproval can lead to hate comments worse than the actual opinion. Opinions can be taken out of context of what you personally meant from people that do not have a clue who you are. Social humiliation can lead to affect your personal life such as your jobs or relationships just because you ‘tweeted’ how much you hated eating airport food but the people thought that you were being selfish because their are people with no food, it went viral and you’re seen as the bad person and have lost your job.

There are so many different aspects of media and how it is used by different audiences but the one thing that never dies is safety. Always remember that the media owns you once you post.




Well, if you insist. For my first blog post, for my first week of my first year of University we were asked the question ‘why are you here?’. My first thought to this was ‘holy shit, why am i actually here’. I’m not at university because i have to be, but because i want to be. I’ve always wanted to be a little out of the box and do something different and make a change in someone’s world.

I live on Campus so the week before uni started the leaders took all of campus east’s first year students to uni for a uni smart talk. The guy asked for a raise of hands of the students that are at uni to make their parents happy. There was a lot of students that raised their hands. Trust me when i say, but my parents tried to talk me OUT of coming to Uni. Both my parents pulled out of school when they were in year 10 and got jobs, none of my aunties, uncles or cousins have gone to uni and most likely my unenthusiastic 16 year old brother won’t make the move either. So it’s safe to say that i am here because I have a goal and I am going to get it with or without a goalie in the way.

I’m studying a bachelor of Communication and Media Studies, no not because Sue Turnbull is the lecturer (we all know that’s a lie). I don’t play music, but i listen to it…a lot and i’m a bit of a fanatic. My ultimate goal in life was to work for Channel V (801 or 803 for any of you late Foxtel viewers) and report from music festivals, interview current artist and just announce the latest music news to Australia. But as of recent weeks Foxtel has cut channel V and cut my life, so i’m dropping out of uni…I’m kidding but in my depressed stages of hearing the news, i would be lying if i said i didn’t consider it. i’ve jumped back on my horse and i love uni. Working for a music channel is still the ultimate dream but from what i am learning already, i could come out of uni wanting to do something completely different. I guess i’m here to figure all of that out. But jeez, i only have 4 and a half years to figure that out, how will i ever do it?


-In loving memory of Channel V- tumblr_o0vdd7GYYX1tp1cdlo1_500.gif